Founded in 2005, Pets4Homes has become synonymous with finding its best friend on the internet in the UK, whether it be dogs, cats, horses, fish, birds, reptiles or small animals. By focusing on the sellers meeting strict animal welfare requirements, Pets4Homes has created a safe and secure marketplace with a dominant position. According to the Great British Puppy Survey, every third person in the UK has found their puppy at Pets4Homes, which represents a significantly larger share than any other channel in the country.