Bold Marketing Group is a new business and marketing planning company founded by John Mkrtchyan and Sira Sargsian. Company suggests diverse business services starting from project conceptualisation, business plan development, strategic marketing (positioning, branding, rebranding, competitive advantage development, etc); various communications strategies (event marketing, SMM, integrated marketing communications); and ending with the launch and business entry of the brand. The founders have extensive expertise in planning, design, launch and marketing of newly opening and existing businesses in HoReCa, leisure and production industries.