IU UNITES ENTREPRENEURS AND CORPORATES TO FUEL INNOVATION We created the company to make revolutions happen. For over 10 years we have invested in, and worked with, start-ups and corporates to transform innovation processes and develop new products and services that drive growth. We do three things: COLLABORATIVE INNOVATION We help organisations like Diageo, PepsiCo and the Cabinet Office change the way they approach innovation. In a world where companies are faced with doing more with less, we have the knowledge, capabilities and network to create successful partnerships that help businesses grow. CORPORATE VENTURING We specialise in building and running accelerator programmes to support the creation of consumer-facing brands. Highlights of our venturing experience include the creation of Distill Ventures, the world’s first spirits accelerator. Now in its third year of operation, it has seen over £35m of investment committed to entrepreneurs across Europe, Asia and North America. START-UP INVESTMENT We invest our own money into early stage start-ups that we love, and also provide mentorship and consulting services. Recent investments include Osper, a pre-paid debit card teaching children how to manage their money; Fy, a mobile first jewellery retailer; and Dressipi, a technology company personalising how fashion brands sell clothes.