NAVA focuses on creating immersive city experiences and has successfully launched across Europe, by combining accurate recommendations using machine learning, with a genuine storybook experience. We help locals and travellers alike unlock the city, while providing businesses, chefs, designers and more, with an insight into who their customers are and why/when they’re visiting, by analysing behavioural and geospatial data at a granular level. Our vision is to re-invent the way we as consumers discover a city, creating immersive and personalised experiences which cross the boundaries between the digital and physical worlds, by developing real-time digital avatars around where we go, what we do, and how we behave.