Jax Surf and Paddle Company (JSP) is a premium retail and boardshop located in the Beaches Town Center in Neptune Beach, Florida. We carry both men's and women's clothing, outdoor apparel, swimwear, boarding accessories, surfboards, paddleboards, and beach gear. Located just two blocks off the ocean makes lessons and rentals very convenient. Look out for our store expansion this summer! Jax Surf and Paddle School (JSP) is Jacksonville's premier Surf and Stand Up Paddleboard School. JSP specializes in corporate and group water adventures, including SUP and Surf team building. Our programs encompass all the different styles of surfing and stand up paddleboarding; flatwater paddling, eco tours, sup racing, sup surfing, surfing, adventure trips, and learning how to swim. Surfing and SUP are great for your health, promoting strength in body and mind. There are many places in North Florida where we can host your event. Ocean to the river, we can put your group in optimal conditions where safety and fun is the top priority. No paddleboard skill or experience is required. Please contact us for more details on scheduling and rates for your SUP event. Jax Surf Camp hosted by Jax Surf & Paddle is a great way for your little surfer to learn, grow, and have tons of fun this year. Camp is open to any child aged 6-16 who is able to swim. JSP team members are insured and certified through the American Canoe Association (ACA), International Surfing Association (ISA), World Paddle Association (WPA), & PaddleFit. We are also Red Cross CPR and First Aid Certified.