ABOUT THINKERS50 Thinkers50 is the world’s most reliable resource for identifying, ranking, and sharing the leading management ideas of our age. We are based in London, with partners and affiliations around the globe. Our ambition is to provide innovative access to ideas with the power to make the world a better place. When it was launched in 2001, Thinkers50 was the first-ever global ranking of management thinkers. It has been published every two years since, and remains the premier ranking of its kind. Since 2001, the scope of Thinkers50 has broadened to include a range of activities that support our mission of providing innovative access to powerful business and management ideas – ideas that will make the world a better place. That mission is based on three core beliefs: Ideas have the power to change the world. Management is essential to human affairs. New thinking can create a better future. THINKERS50 FOUNDERS Stuart Crainer and Des Dearlove are internationally recognized experts and commentators on management thinking. For a decade and a half they have championed the very best new management ideas through Thinkers50. The editors of the Financial Times Handbook of Management, Stuart and Des are the authors of a number of best-selling books, including: Generation Entrepreneur (runner-up in the WH Smith Best Business Book of the Year), Gravy Training, What We Mean When We Talk About Leadership, and the six-book Thinkers50 McGraw Hill book series. Their books are available in more than 20 languages. Through their work with Thinkers50, they are frequently asked to advise organizations and individuals on how to maximize the impact of their ideas. Their clients include some of the world’s leading business schools and corporations. Stuart and Des’s work in business thought leadership led Management Today to describe them as “market makers par excellence”.