Real Estate isn't about real estate. Its about people. Understanding people, their wants and needs, their motivations, their must haves and their real interests is really what we do in this business. The homes, the condos, the lots, they are a finite quantity and if we have done a good job understanding our clients then we do a almost perfect job in matching client and property. At my core, I am a marketer. I spent over 35 years in the advertising agency business creating and building brands and their products, companies and places and developing the means and methods of marketing and advertising them. You have to understand the markets, the customers and the influencers to do that. Its that background and experience that helps me understand my clients....and being a very good listener. With more than a decade helping clients throughout coastal Alabama, and an experienced team ready to help you, Great Southern can be your one stop for buying or selling real estate in our beautiful area. We look forward to helping you.