Zog Energy is a domestic energy supply company started by two double Queen’s Award winning entrepreneurs. The company was formed to remedy the confusion of dealing with the big six energy suppliers, with one simple aim – to offer competitively priced gas. To keep prices low, Zog Energy employs a lean structure and customer service management systems, operating with lower overheads than other suppliers in the marketplace. Zog Energy is starting with gas because this is normally the highest proportion of domestic customers' annual fuel bill. The majority of customers in the UK are stuck on old tariffs which do not give them the lowest price. Zog Energy aims to help people save money by offering the most competitive prices possible and making it easy with a quick and simple switching process.