Kimberly C. Paul wants to radically change the way people face end of life, and she’s using her extensive experience as a storyteller to do just that. From the set of Saturday Night Live in New York City, to casting for CBS daytime, Kimberly has spent the last 17 years telling a very different kind of story. As Vice President of Outreach and Communications for Lower Cape Fear Hospice, she used a myriad of award-winning marketing strategies to share real stories about death and dying and the keys to making every moment matter.