Nudge Lebanon is a nongovernmental and non-profit initiative working to apply behavioural insights to the policy challenges that Lebanon faces, using rigorous experimental approaches and tools typically used in the field of behavioural economics, such as randomized controlled trials. Nudge Lebanon is a leader in applying behavioural science to a variety of public policy settings, in particular, improving citizen-centred policies and steering people and organizations towards making the most optimal choices, for themselves and their communities.