JPW Consulting is a UK independent consultancy based in London, founded and led by Jonathan Watkins. Jonathan is a successful entrepreneur who has practiced business consultancy in Beijing and London. The main focus of JPW is to facilitate inward investment from China directly into overseas projects, mainly in the UK and across Europe. Building on a decade’s knowledge and expertise of the Chinese market, JPW has first-hand experience of leading projects in China and Europe, including a successful digital media business. Valuable and experience-led advice, JPW are dedicated to empowering businesses, passing this insight on to SME clients seeking direction for multi-million-pound business decisions. JPW is also a Chinese market thought-leader. Providing consulting, advice and commentary about the complexities of the economy, culture, issues and overall opportunities. JPW understands the risk involved in entering the Chinese market or joint ventures so can help businesses avoid risks, issues and costly mistakes.