Digital marketing for law firms After working in the commercial law industry for over 10 years with some of Australia’s leading and fastest-growing commercial law firms, Managing Director Paul Evans noticed very few marketing agencies understand the specialised nature of marketing for a law firm - whether that’s a traditional BigLaw firm, a boutique firm or New Law business. He was inspired to bridge this gap with a niche business, Toro Digital. Toro Digital specialises in helping increase awareness for law firms and position professionals as thought leaders in an area of expertise. We combine online and offline marketing to help lawyers strengthen client and referrer relationships, attract interest and secure enquiries from potential clients.