Alicanto's cloud-based system powers thousands of Birthday Clubs around the world. Businesses of all sizes use Alicanto to send birthday wishes, other greetings and promotions to customers via text message, email, and postcard. Creating and maintaining a Birthday Club to celebrate customers has traditionally been limited to very large companies like Starbucks and Delta Airlines. With Alicanto's simple and highly accessible system, businesses of any size can keep their customers happy, engaged, and coming back for more.