Marketers break everything. They look for quick wins, spammy hacks, and ways to get the customer’s money now with no regard for the long-term. With more than 10 years of blogging and some 300,000 unique readers of my content so far, I’ve seen how generating value to your audience will bring people back over and over again and make them trust you. I work every day to help brands generate such value for their users. And I want to share my lessons with you.