Ephèmera Firenze
www.ephemerafirenze.itEphèmera specializes in olfactory branding and intangible & multisensory marketing. Ephèmera creates bespoke perfumes for companies, brands and people, as well as creating complete olfactory branding projects. After the brand identity analysis, we develop a scent identity that becomes an integral part of the client company's visual, communication and marketing strategy. The olfactory branding project comes into shape and is completed with the creation of actions and activities, such as a focused storytelling and the creation of scented objects that help to strengthen the identity. Our Mission We support the company in the discovery and interpretation of the olfactory, emotional and multisensory essence of the brand and in the addition of it in the interpretation and storytelling path for the final customer. We do this through a series of specific olfactory and sensorial activities, such as sensory communication, branding, product design and olfactory decor, planning of multisensory events, structuring of training workshops and lectures.
Read moreEphèmera specializes in olfactory branding and intangible & multisensory marketing. Ephèmera creates bespoke perfumes for companies, brands and people, as well as creating complete olfactory branding projects. After the brand identity analysis, we develop a scent identity that becomes an integral part of the client company's visual, communication and marketing strategy. The olfactory branding project comes into shape and is completed with the creation of actions and activities, such as a focused storytelling and the creation of scented objects that help to strengthen the identity. Our Mission We support the company in the discovery and interpretation of the olfactory, emotional and multisensory essence of the brand and in the addition of it in the interpretation and storytelling path for the final customer. We do this through a series of specific olfactory and sensorial activities, such as sensory communication, branding, product design and olfactory decor, planning of multisensory events, structuring of training workshops and lectures.
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