Dattie reinvents retail. By bypassing trade levels, efficient processes and bulk packaging simply designed, the brand makes high-quality food available to everyone at fair prices. The range includes a wide variety of long-life, natural and processed foods such as whole nuts, dried fruits, seeds and grains. Dattie's vision is to become Europe’s leading supplier of food and products by consistently implementing its five basic principles: quality, short supply chains, bulk packaging, fair prices and transparency.