We're a Joint Coalition whose mission is to provide ongoing support for high-impact forefront Anti-Poaching, Anti-Trafficking and Ivory Demand Reduction initiatives. About Our Fight: Since the turn of the century, men have been destroying the homes of elephants, slaughtering them, and sawing off their tusks. It's called poaching, it's a crime, but it has continued to occur to the point where elephants are now on the brink of extinction. IUCN classifies them as a threatened species - their population is declining fast. If current trends continue, they’ll be extinct by 2035. We're the only hope for the survival of this magnificent species, and we must act fast before its too late.