WAZA is a specialist importer, distributor, wholesaler and retailer of quality Japanese goods in South Africa. Trading since 2016, WAZA works directly with Japanese business partners and SMEs to import daily-use tools and products across five categories: WORK | MAKE | GROW | COOK | EAT. WAZA serves both retail customers and businesses in the food, hospitality, travel and corporate gifting sectors. Since 2019, WAZA also offers a Japan travel advisory service, which includes travel planning, development of custom itineraries and hosting small group tours to Japan. WAZA adds value by: 1. Importing unique, high quality Japanese goods for consumers, retailers and businesses. 2. Addressing the growing interest in Japanese culture, cuisine, design and traditional maker traditions through retail and travel. 3. Offering a (s)low consumption alternative for personal and corporate gifting. 4. Providing authentic Japan experiences to its customers, whether through craftsmanship, food, or bespoke travel solutions. What makes WAZA unique is that it offers an authentic and immersive experience of Japan through the personal involvement of the founders – Hilda and Botha Kruger, who have 16 years of Japan travel experience and are directly involved in all aspects of the business.