InScope International is a mission-driven company whose pursuit of global issues differentiates us from capabilities-oriented or industry-aligned professional services firms. By appropriately applying tenents of the “triple bottom line” philosophy (consciously considering profit, people, and planet), much of the way we think and operate differs from the conventional way of conducting business. We carefully examine business opportunities to ensure that they not only represent significant market opportunities, but that they also have the potential to drive positive meaningful impact in society. Together, these factors lead to InScope’s Core Distinctive: The Pursuit of Profit with Purpose. InScope’s CEO Mike Bruce is quoted as describing this distinctive as follows: “The highest form of capitalism is the private sector advancing public interests, profitably. InScope is proving that a mission-driven, socially responsible business can lead to sustainable competitive advantage and substantial corporate valuation.” InScope continues to demonstrate the effectiveness of its core distinctive through the identification of nascent, defensible, value-generating opportunities within large markets that have profound profit and social impact potential.