Lime is a boutique communication agency offering large agency experience, specialising in the luxury lifestyle, with offices in London and Beijing and partners around the world. Focusing on the affluent end user, we keep them interested and put them and the dialogue first. Understanding the barriers to the HNWI we get you into the party and then extend your brand appeal by adding soul, showing how it enhances their lifestyle, creating an emotional attachment that converts them to a loyal customer. Our team is made up of designers, writers, developers and content creators that together will get your campaign onto your target’s feed. Because if it’s not on social, it’s not on. Our comms approach ensures that you become known; creating joined up conversations that put you in the spotlight and dovetail with the campaign you're running or the image you're projecting. The Lime process is to reveal the DNA of your brand, unlock data intelligence, scope out the sector, listen in on social and disrupt the predictable. This helps us define and align your brand's philosophy with a relevant persona. We get to know the culture and market landscape, create strategies, build brands, design beautiful content and roll-out appealing campaigns. We craft a compelling narrative and concept to synch with PR activation, social and web, to interest, inform, and influence, just as every good storyteller should. After all, campaigns without a bloody good idea, social without strategy and creative content that doesn’t captivate may shout at everyone but is heard by no-one.