Future is now. Retail is changing. We believe in designing stores of the future, today. BuyBuddy is a digital transformation partner in retail, specializing in smart IoT solutions for offline shopping. We empower Brick-and-Mortars with our smart retail tags that we call Mirus. They replace and improve Electronic Article Surveillance (EAS) tags; and unlock smart new ways. Our technology grants retailers access to previously invisible data about their offline stores and products: Inventory management, data collection and anti-shoplifting measures. All-in-one. Considering the rise of eCommerce giants, we give retailers insightful data about their products and customers. In many ways, we bridge the gap between online and offline by tracking customer journeys in their Brick-and-Mortars.