Record-breaking crowds, thrilling rugby action, entertainment second to none and an impressive purpose-built venue all ensure that each year the Emirates Dubai 7s is an event to remember. The Sevens Stadium, which boasts six pitches, sees an average of around 100,000 fans streaming through its gates over the three days of the tournament. The Emirates Dubai 7s has grown into a magical event that not only attracts fans from around the globe but offers some of the best action - both on and off the pitch - anywhere on the planet. Away from the white-hot atmosphere of the HSBC World Rugby Sevens Series matches and the HSBC World Rugby Women's Sevens Series, competitions featuring over 250 International Invitation, Gulf, local social, ladies, veterans, and youth teams will see all seven pitches in almost constant use over three compelling days. Central to everything is the main pitch which is transformed into the ultimate sporting arena for the tournament and accommodates the world's most passionate rugby fans. With fans flying in from all corners of the globe for the event, a jam-packed rugby village providing top-notch entertainment and the best Sevens action, you have a fabulous mix of sport and entertainment that will rock Dubai like never before. And to complete the rugby extravaganza, the hugely popular Rugby Rocks & Frequency on 8 concerts are held on both the Friday and Saturday night of the event once the action on Pitch One has come to an end.