ap² combines the latest thinking and evidence from anthropology and psychology to exponentially power² deeper insights into human behaviour, and change it for the better. ap² is the duo of Adelaide Vinay, anthropologist, and Kris White, behavioural psychology specialist. What we do: 1. Anthropology & Psychology review Review client challenges, existing reports and data, and enrich with new perspectives, opportunities and way forward. 2. Rapid deployment research Conduct on the ground ethnographic and qualitative research anywhere and report back fast. 3. Behaviour change solutions Investigate, ideate, validate ‘nudges’, short and long term recommendations to drive positive behaviour change. Paris - London - Sydney