IMPAX Media offers the latest evolution in traditional retail advertising, product promotion, and information display at point of sale. IMPAX Digital Video Walls are changing the way retailers manage, market, and sell at checkout! Brilliant 1080p digital screens, let you showcase products, share information and “get in front” of customers. Impax Benefits • Increased sales • Brand awareness • Enhanced consumer buying experience • Lift in impulse purchases • Real-time content customization • Customer shrink reduction at checkout Data collection and analytics will give retailers and advertisers the ability to analyze foot traffic, determine spending habits and tailor customer interactions with personalized rewards, incentives and offers.