Rural Invest is a startup venture targeting rural financial inclusion across the nation through a comprehensive wealth management solution. It aims to spread awareness about financial literacy amongst rural households. It serves as an effective avenue for Rural India for saving, borrowing, investing, and mitigating future financial risks, thereby also ensuring access to liquidity in times of distress. The core thesis behind Rural Invest is to leverage the power of finance to empower and enable all sections of the society to strategically invest money in financial instruments through SIPs of a variety of denominations.