Charly is a fintech company working to prevent the economic inequalities that occur when starting a family. Charly was founded in 2022 with a mission to bring financial freedom to women. We want to reduce the gap between men and women's lifetime income, starting with creating opportunities for equal pensions. Charly has a unique platform that helps parents understand the economic effect of how they have divided family responsibilities. Responsibilities such as parental leave, part-time work to take care of the family, and staying home with sick children. After calculating and visualizing the economic effect these choices have on your lifetime income, Charly offers a "Love Insurance" to compensate for the inequalities. The insurance is a long-term savings plan in which you together as a couple set aside savings to make up for the unequal division. The insurance also ensures financial compensation in case of separation or divorce. Since almost 50% of marriages in Sweden end in divorce, the compensation for unpaid work to take care of the family is a critical gender equality issue. From now on all families can take action to become more financially equal with Charly.