About P.R.O.F.I.T. P.R.O.F.I.T. is run by individuals with extensive international & domestic financial services experience in the areas of direct equity, mutual funds, insurance & real estate. Our Mission At P.R.O.F.I.T., our goal is the relentless pursuit of leading edge financial solutions for our Clients to optimize their Wealth creation & preservation. Our Values Client Trust is our stock in trade & we must continually guard the integrity of our advice as if we are investing our own money.