Bioserie is a cutting-edge company researching and developing revolutionary ways in which bioplastics are used in consumer products. Its products are among the very first fully bio-based durable consumer products in the world that are able to offer the same level of performance, design and consumer experience compared to non-biobased and far less sustainable alternatives. Based in Hong Kong, Bioserie started its journey with "made of plants" smartphone accessories with the launch of its bioplastic iPhone covers in February 2010. Bioserie was nominated for bioplastics innovation awards in Germany and in the USA in 2013 in recognition of its technological achievements. In 2015, Bioserie launched its first three baby toys - stacker, rattle and a teether - made of 100% biobased bioplastic. Made from annually renewable resources, they contain no petrochemicals, coating or paint and are dishwasher safe. They are the first and only products in their category to have obtained a 100% biobased certification by USDA's BioPreferred program. Bioserie’s Bioplastic Rattle is one of the winners of Dr Toy's 2015 Best Green Awards.