Our vision is to elicit empathy for life in the ocean and spark a change in the behaviour of humankind. We aim to evoke an intrinsic motivation in everyone to protect the ocean and contribute to healthy marine ecosystems. Our mission is to evoke empathy for the ocean through deep emotional experiences. We use the power of virtual reality and immersive media to inspire, educate about the science of marine ecosystems, and to create a global community that acts for marine conservation. We are a diverse team of XR technologists, marine biologists, game engineers, artists and many more from over 10 different countries, all united in our passion for the ocean. We build a global creative platform that connects people with the ocean through emotional experiences created with immersive media. Our immersive media projects combine entertainment, real-world impact and science and are created to support our global network of marine conservation organizations in an engaging and innovative way. We create custom virtual reality experiences, 360⁰ videos, and immersive media tools both to bring our community closer to the ocean and to enhance the outreach capabilities of marine organizations and boost their effectiveness. EXPERIENCE - UNDERSTAND - ACT