Founded in early 2009 by Oleg Izyumenko and Sven Heijbel, Wake-Up Call aspires to be the ultimate partner for people working with youth and sustainability. We want to catalyze the development of a new generation of empowered global youth that can take the lead in the transition to a socially, ecologically and economically sustainable society. We work to inspire young people to be brave enough to face the serious realities of the world around them without sinking into anxiety or denial. To help young people stand tall and bold and dare to approach huge issues like climate change in a positive and constructive way, we empower them with skills and tools that we found working for ourselves: story telling, project management, rethinking the world and sharing positive examples.