Founded in 2014, BIGGER BOY, is a menswear line that was inspired by a research project undertaken during the founder's MA Fashion degree. A specific mix of words and pictures, led to a ripple effect of exploration into language, imagery, racial expression and African heritage. BIGGER BOY aims to portray the rich narrative of craft, culture and lifestyle that spans across the diverse and beautiful scope that is the African continent and also show the power of the written word. From its origins to the present and into its future BIGGER BOY epitomises the unique humour and knowledge stemming from African heritage, which will be seen in our graphics and slogans.