Horowitz Marketing Communications (HMC) is a marketing, public relations, business development and editorial services firm based in the Washington, DC area. We build teams and develop strategy to shape and raise the profile of dynamic organizations and executives. Services include • Strategic positioning - Competitive analysis, thought-leadership content development and placement, enhanced brand recognition for growth, redefined brands to pivot into new arenas, localization of global brands • Content marketing - Creation and (highly targeted) distribution of content including whitepapers, brochures, blogs, articles, newsletters, videos, speeches and presentations • Digital marketing - Digital footprint assessment, email marketing, blogging, search engine optimization (SEO), website development and enhancement, paid digital advertising • Public relations - Media relations, media audit, media training, press releases, crisis communications / reputation management, speaking opportunities, analyst relations, industry associations and partnerships • M&A communications - Internal and external messaging and rebranding in support of a merger, acquisition or divestiture • Building in-house marketing & communications teams - Temporarily leading (while building or evolving) clients’ internal marketing and communications departments – including identification of needed skills, structure, metrics and processes