For the Love of Laundry is the only company in Singapore to clean purely with GreenEarth, a toxin-free technology that is better for you, your clothes and the environment. We use an all-natural liquid silicone that gently rejuvenates the most delicate fabrics, making your clothes feel cleaner, look better and last longer. Most dry cleaners use a petroleum-based solvent (Perc) which damages clothes over time and also poses severe health and environmental risks. The use of Perc is banned in the state of California and has been classified as a toxic air pollutant and potential carcinogen by the United States Environmental Protection Agency. Liquid silicone on the other hand, is a safe all-natural cleaner derived from sand, which gently penetrates fabric to rinse away dirt in a way that neither water nor Perc can. Liquid silicone is non-allergenic and mild enough to rub on your skin. In fact, we're sure you already have, because liquid silicone is the main ingredient commonly found in everyday shampoos and body lotions.