客湖 KEHU is the go-to solution for Packaged Goods Companies to be 'Direct' with Customers - fully compatible with China Distribution. Packaged Goods Companies rely on distributors to service their B2B customers. This comes with problems: Lack of customer & transaction data and commercial agreements, and limited sales people efficiency. Many companies have tried to achieve more 'directness' by launching insular systems (e.g. SFAs, DMS). However, many of the pain points remain. Customer Distribution Automation (CDA) by 客湖 KEHU is an all-in-one enterprise system specifically designed for Packaged Good Companies to be 'direct' with their B2B customers – complete with live customer DB, modular trade promotions, and salesforce management. In short, CDA by KEHU Automates Customer Distribution. 客湖 KEHU now work with over 60 leading brands from several industries. Two out of three of spirits brands in China use 客湖 KEHU to manage bars, KTVs. Four category leaders in the automotive aftermarket use 客湖 KEHU to manage garages.