Maldives Association of Tourism Professionals (ATP) aims to bring together entire tourism & hospitality professionals under one organized body. Our mission is to develop human capital along with promotion of “Maldives” as a brand destination with integrity, responsible & sustainable tourism industry. Objectives: - Promote ‘Maldives’ as a brand destination - Be responsible and of highest integrity - Encourage and promote a more sustainable tourism industry - Educate professionals within the industry - Bring together industry professionals under one organized body - Create a conducive atmosphere for the betterment of the industry - Sensitize public to protect the industry - Abide to our commitments and principles ATP membership is open to Tourism related professionals, DMO representatives, hotels & resorts, destination spas, Tour operators, travel experts & advisors as well as individuals with a keen interest in supporting the tourism industry of Maldives and willing to shape its future and continuous growth. ATP Maldives will be a network of, tourism professionals of various principles, and for, qualifying members of the tourism industry of Maldives. Its objectives will define the industry, as well as educate professionals within the industry with a major focus on destination marketing.