On Your Mark has focused exclusively on women and the way they live, think, and shop for over 17 years. We ask the questions women have been waiting for someone to ask. And we listen while they tell us everything: where they’ve been, where they’re going, why they do the things they do. Simply said, On Your Mark’s qualitative research goes deeper. From face-to-face research to digital techniques including consumer communities and panels we've had thousands of conversations in stores, coffee shops, and women's homes all over the country. The benefit to you of all these conversations is … all these conversations. With every new discussion, we build on things we’ve already heard from women. We quickly establish trends, biases, and changes in behavior and put all the pieces together to guide competitive brand, product and customer experience strategies. Visit us at www.oymresearch.com to learn more.