Hera is a strategy consulting company based in İstanbul. Since it was founded in 2014, it has become known the business strategy and performance improvement advisor as well as become known the one of the “Women in Business program advisor “ of EBRD. Hera meets the needs of organizations from large to small and medium size enterprises, innovation ecosystems, the public sector and non-profit organizations and partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses. Hera’s objective is not simply to apply best practice, but to invent it. From strategy to implementation, Hera’s hands-on approach has ensured success in delivering quantifiable and value-driven results. Hera brings the right people together to challenge established thinking and drive transformation. And works with the clients to build the capabilities that enable organizations to achieve sustainable advantage. Hera offers a holistic review of the business and discuss companies potential and possibilities with the help of Hera solution skills and modern analysis methods based on lean methodology. Hera works with clients across a range of industries to address business and customer strategy , performance improvement and marketing topics including segmentation and business unit strategy.