Cowgirl Tuff Company is western apparel for women of all sizes that incorporates trendy fashion without compromising comfort. In 1999, Lisa Bollin had a dream to own her own clothing company. With the support of her husband and partner, Kirk, and their daughter Lexie, they started on a journey. That journey has brought them so far, inspired many and has become a dream come true! Cowgirl Tuff Co. started in the little town of Litchfield, MN. The company that is busting out at the seams sits in the middle of a field that was farmed by Lisa’s father, Wayne (aka Grandpa). Lisa started printing tops and retailing them at many of the major barrel racing events throughout the U.S. When she realized she couldn’t keep up with the demand, she looked into wholesale. Lisa went to her first wholesale market in 2004, and at that market landed 18 stores! Over the last 7 years, 18 stores have turned into 1,500 and are still growing. In 2008, Lisa wanted to try her luck in designing a fashionable western jean, with an emphasis on comfort. That she did! Her jean line is making a name for itself in a BIG way in the apparel market. Lisa is not slowing down, she has decided to get the cowboys looking fashionable as well. That men's line, B.Tuff Jeans, launched in 2010. Lisa’s journey has been a dream come true. She has hit bumps along the way, but with those bumps, she has always lived by her motto: “Even though you’ve been bucked, kicked, bit & stomped…NEVER GIVE UP!