More than a decade ago Selam Fessahaye, started her career as a stylist. Over the years her stylist work has progressed into a strong portfolio with the clients and brands she has collaborated with. A few years ago Fessahaye took a step back from her stylist work, to focus on designing her own pieces. She felt that something in the fashion industry was missing and decided to take it on herself to create it. In August of 2018, Fessahaye showcased her first full collection during Fashion week Stockholm and it also worked as her introduction to the world as a designer.