Grade Your Trade is the Automotive Dealership owner’s defense against the industry-wide elimination of profit margin caused by manufacturer driven incentive programs that reward volume and CSI. By joining customer and dealer with a transparent, collaborative, and integrated trade-in appraisal platform, Grade Your Trade cultivates a vehicle acquisition solution that improves the customer experience, increases brand and dealership loyalty, and maximizes sales volume and dealer profit...every time. Specializing in trade-in vehicle appraisal, leased vehicle pull-aheads, and customer lead generation, our collaborative approach to vehicle acquisition manages customer expectations and removes the cloak of distrust from the sales transaction. The Grade Your Trade platform integrates with dealer evaluation software (e.g., V-Auto and First Look), seamlessly including your sales manager into the appraisal process.