At Perfect Balance Accounting we believe small business accounting should not be difficult to understand. “Being in the black” can mean a lot of different things. For most business owners, it means being profitable. When a business owner sets out on a new venture or after years of the same processes, establishing a profitable business is one, if not the only, driver. Unfortunately, too many small business owners get lost in the day-to-day tasks of running the business and forget their main purpose. You’re guessing that you might need some accounting assistance or direction; but – where do you turn? The big CPA firms can certainly provide you with a lot of expertise, but they focus on medium and large business, with a medium to large cost. A Bookkeeper can affordably help you organize your finances, but may not be skilled enough to help you plan for the future and help you grow your profit. That is where Perfect Balance Accounting fits in. Our emphasis is on small business; helping them understand their finances with minimal impact to the bottom line. We never apply a one-size-fits-all solution. Instead, our accountant, who we like to refer to as a Profit and Growth Expert, will give you personal attention and a sophisticated, forward-moving strategy. We apply our financial expertise, combined with access to a variety of analytical tools, to assess your business’s financial position and progress. Know how your business stacks up against the competition using the professional business assessment we provide. Recognize your business’s strengths and weaknesses, and use that awareness to improve your profitability. Consider this a Day with your CFO. Identify trends that expose what is both helping and hindering to your business. Take advantage of tax benefits through regular reviews of your tax position.