Sharp Philippines has been and continues to be a permanent fixture in many Filipino households, and for good reason. This is because Sharp Philippines believes in using its unique and innovative technology to contribute to the world at large. This philosophy is evident in the products that it releases – products that aim to make daily life as easy, as convenient, and as comfortable as possible. Sharp upholds QUALITY as the core of its business: not just in its products, but in the way each member of the Sharp family works. For Sharp, QUALITY means SINCERITY and CREATIVITY. SINCERITY is believing in what one does, and producing work that genuinely aims to contribute to society. CREATIVITY is pushing oneself towards progress, improvement, and innovation by constantly accepting challenges with an open heart and mind.