Founded by front-line clinicians, Etho's mission is to solve the workforce crisis in health and social care. We believe that those who dedicate themselves to caring for others should enjoy long, happy careers. Aside from personal fulfilment, evidence shows that happy people are more productive and provide better quality care. This broad aim cannot be achieved by implementing quick-fix programmes to manage people through crisis. It requires a long-term, collaborative approach that allows for listening, learning and improvement. Our data-led methods aim to take the guesswork out of workforce planning and starts with a focus on simple, frequent engagement so that no one gets left behind. Etho works at any scale, from small teams and peer-support groups, to large multi-site workforces. It is designed for complex regional healthcare systems with multiple stakeholders where staff work in multi-disciplinary teams often for different employers.