One Number One Identity Make Yourself Accessible & Gain Customer Loyalty One Smart StarTM (OSS) is an innovative technology that is sweeping the globe, helping corporate customers to differentiate themselves from the competition by bringing together all company’s contact information into one smart, simple and memorable star number. Single Point Access – Easy to Remember, Simple to Use OSS offers corporate customers a unique and innovative service that provides One Smart Star Number (OSSN) for voice, fax, SMS, Email and mail communication. It strengthens the Corporate brand and facilitates communication access, through a short nickname consisting of an asterisk (*) and four digits or four letters. This unique branded nickname provides voice and fax access, SMS, website, email and a physical address for Post Office services. This integration is achieved through existing features of the modern switching systems, combined with specially developed software applications and a software database. One Smart Star is a breakthrough in unified corporate access and customer loyalty by bringing together disparate business information in a fast and efficient manner. Customers simply enter Star (*) and a 4-digit Identity Code, for example *2847 (or *AVIS), to reach all required contact points for your business; it’s that easy. Corporate Customers - Increased end-customer loyalty – simpler, faster and increased customer interaction fosters loyalty - Enables more effective advertising – generating greater response rates and a stream of new customers. - Elevates brand recognition and enhances customer service - achieve a compelling brand advantage by providing single point access to unified information.