GeoFli is a cloud based service allowing users to deliver custom website content based on their visitor's exact geographic location. Targeting higher education because that's what the founders have spent their careers measuring, GeoFli will change the way universities recruit students. You can find much more at www.geofli.com. Picture a student from Seattle visiting the University of Buffalo's homepage. Because of GeoFli, the Seattle student will see the homepage with a testimonial of a student attending UB that grew up in Washington state. They'll see out of state tuition prices not directly compared to in-state tuition prices and they'll see information on the chemistry program because historically, students from Washington come to UB to study the sciences. Delivering a geographically targeted message reduces bounce rate, improves time-on-site and improves conversion rates. Specifically targeting higher education, we solve this problem through delivering a clean user experience. We engineered this product to be simple enough for the administrative assistant or the summer work-study student to log-in and built a campaign. Our product prides itself on simplicity.