MassGenie is a marketplace specifically designed and curated for people who want a fun, memorable shopping experience. It brings people together to discover products, explore online communities, and share stories about common interests.   MassGenie’s unique model offers customers opportunities to make their voices heard. “Power Deals” give buyers leverage to drive down prices through social shopping fueled by social media. Sellers compete to offer buyers the deepest discounts. Enthusiasts have the chance to co-create the next product line with brand influencers and other community members who share their passions.   The MassGenie Difference • Community - Enthusiasts engage and interact with peers in forums about product topics even when not shopping. Millennials transact commerce in a fun, exciting and memorable way. They socialize buying, user and product experience with friends and brands. • Buyer Value - Only marketplace where the buyer can initiate a deal. On MassGenie, buyers can initiate a deal via a Power Deal and social share their demand by using their own social media, while earning points on the marketplace. • Seller Value - Sellers are allowed to market to their own customers and even non-customers. The MassGenie seller portal is easy to use and a seller can spend as little or as much money advertising as they would like. • Crowdsourcing - The Buyer can intelligently leverage the power of crowdsourcing to Crowd Shop and raise their buying power with the seller(s). • Gamification Marketplace - Multiple sellers can compete to fulfill volume deals by lowering their price. The game (Power Deal) is unpredictable. The selling prices cannot be predicted from one game to the next, giving sellers and buyers the opportunity to try to win again and again over time.