McKayResearch is an independent, strategic market research consultancy specialising in trend analysis and custom research solutions. Our approach is garnered from extensive experience in varied, but interconnected sectors, allowing for a unique ability to connect the trend dots both within and between markets. This 'unsiloed' approach allows a unique perspective on the what, why, and how of the biggest trends driving the world of investment and technology. We are passionate about delivering custom research programmes, data-driven research instruments, and intelligence reports that unburden business leaders trying to keep up with the rapidly evolving markets in the current uncertain economic environment.