A VM girl with a portfolio of work covering - Interior Styling, VM Lecturing, Training, Retail Store Design and Art Direction. I have worked with high street, luxury, online, FMCG, wholesale and home/leisure retailers, delivering Creative multi channel content, and retail projects. All delivered under the umbrella of Tribe Creative London. A Creative agency I launched in 2014. My drive to go solo after the safety and security of a 15 year VM career was a need for freedom.... Creative freedom. Starting in my first VM role in 1999, I had no idea of the scope of work and opportunities that would be presented to me as I progressed up the VM ladder. Working for myself allows me the freedom to accept and enjoy the broad range of creative work from Interior Styling to Store Format design and VM installations with multiple clients, brands and retailers. I love the varied workload that this offers. For larger projects I also get to call on the talent I have met along the way, plus the new talent that I have found increasing the Tribe numbers and offering clients a team of 1-10 Creatives to work on projects with me. Under my direction and vision we make happy clients and deliver amazing results, on schedule and on budget. Since 2014 I and my Tribe team have now delivered 2 new build concept stores and 2 reformat stores for the UK’s largest garden and leisure retailer. Worked with one of the leading jewellery brands in the UK delivering 4 new flagship concessions sites at Debenhams and had interior styling work featured in printed and online media for multiple clients. I am always excited to meet with new clients and discuss new Creative projects so please feel free to take a look at the portfolio of work on my website at www.tribecreative.london