Ovy was founded by two sisters Eva and Lina. Ovy is a female founded health and lifestyle brand for women of reproductive age. Their mission is to develop smarter technology that improve women's lives. Ovy's debut product is a Bluetooth basal thermometer and connected medical app that help women track their menstrual cycle. Based on the data Ovy recommends other fertility products for each phase of the menstural cycle including supplements, organic tampons, heat patches against pms, ovulation tests to name a few.