Heka is a Fintech company that uses advanced data enrichment and analysis techniques to create value in unsecured, non-performing consumer loans, insurance underwriting, and inactive accounts. Heka’s proprietary data platform creates a nuanced, real-time understanding of individual consumers - improving bidding decisions, consumer engagement and workout negotiations. Heka partners with banks, asset management firms, and other financial institutions to convert this technology into improved performance, from underwriting, to buy-sell processes and work-out. Heka is backed by US, UK, and Israeli institutional investors and VCs.